Valentina moressa

Public

relations

& more

Strategic communications, media relations, reputation and brand management, marketing, digital PR and everything in between

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Blue Plant Leaf
Blue Plant Leaf

15 years experience

With experience across industries, countries and languages, I'm a competent generalist with a passion (and track record) for press relations and strategic thinking.


Blue Plant Leaf
Blue Plant Leaf

In-house and agency experience

UK, Spain and Italy

Blue Plant Leaf
Blue Plant Leaf
Blue Plant Leaf
Blue Plant Leaf

Technology, legal, food and NGO sector

Skilled at board-level stakeholder management

Senior management experience

English (native) / Italian (native)/ Spanish (full professional proficiency)/ German (working professional proficiency)

MY services

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Blue Plant Leaf

Strategic Communications

Build a careful communications strategy for your organisation

customer experience,review,feedback concept
Blue Plant Leaf

Reputation management

Influence and manage what the public says about your organisation

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Media Relations & digital PR

Create a buzz in the press, on and offline, to raise awareness or build a profile

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Brand management

Create a consistent brand experience for your customers or stakeholders

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Copywriting

Write content that delivers your story in a compelling way

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Social media marketing

Raise awareness of your brand through all the new social channels, incl. influencer marketing

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Media training

Get ready to be in front of a journalist, for consistent messaging and to deal with difficult questions

Digital Marketing Report
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Marketing

Create newsletters, lead generation campaigns or anything else your brand needs to increase sales

results

+40%

coverage

for law firm in the first year

90% positive coverage

majority of media coverage with positive sentiment

Front page of the guardian

for farm animal welfare charity

Best review ever

for software app since foundation of the company in 1981

Most downloaded asset

White paper for lead generation the most successful of the year

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Blue Plant Leaf
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50%

open rate

on average for ecommerce newsletter over a year

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+144%

reach

through social ads in one trimester

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+ 40% Linkedin followers

in the first year

Blue Plant Leaf

+ 75% Twitter followers

in the first year

ask for more details of how I’ve helped my clients thrive

here

WORK

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PR and brand plan for robotics start-up

I lead the Remy Robotics’ coming out of stealth activities: I created their brand and communication strategy, looked after corporate media relations, PR and reputation management worldwide.

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Media relations for charity

I looked after media relations with key national and international contacts for the animal welfare organisation Compassion In World Farming.

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Marketing and brand management for FMCG company

I looked after all things Marcomms for Maldon Salt in Spain. I set up the marketing and communications strategy and supervised its implementation through a local digital agency.

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PR for international law firm

I developed and delivered the creative campaigns that comprised the heart of the communications strategy for Olswang, a top 30 law firm across seven international offices.

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Crisis management

I developed the crisis communication framework for Covid-related issues and supported an international company during a sexual harassment incident.

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Digital PR campaign for app

I created the marketing strategy and back links campaign for writing app Author. I also led media relations for its founder’s Future of Text initiative with Google’s VP, Vint Cerf.

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Request

work samples

here

testimonials

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Yegor Traiman

CEO, Remy Robotics

“Our product is a really complex mix of robotics, AI and food. Valentina was able to understand it and translate it into exciting storytelling- that was invaluable for us”

Nicola

Stott

CEO, Exigent Group

"Valentina's work is thorough, thoughtful, creative, intelligent and often elegantly provocative. Just what you need if you're wanting to attract market attention."

Peter Schaebbicke

Founder, BoTree

"Valentina took us from 0 to 100 in a few months and we haven't looked back. We've been working together since 2018 and she keeps on adding value day after day."

Blue Plant Leaf

coverage samples

Front page for client’s campaign to eat less meat

Client mentioned as leader in social media among law firms, I’m also quoted as an expert in the matter.

Cleint quoted as expert as part of the firm’s campaign on EU regulation of private information.

HIRE ME

Phone

+44 7515264514

Email

Social